Old Spice: “The Man Your Man Could Smell Like”
Doesn’t Old Spice deserve a standing ovation for understanding the power of a brand face lift?
They have successfully revamped the brand, while maintaining the thread of consistency that gave them their spotlight, mainly that being a man is synonymous with smelling like a man. Way-to-go Old Spice!#personalityworks
For days now, The Old Spice Guy and Fabio have been locked in an epic battle for the title of Old Spice spokes person. Each responding to questions from twitter, facebook, and youtube to try and sway the minds of sceptic voters.
Can seasoned romance cover model veteran Fabio win against the younger incumbent?
We shall see.
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“When he give me that look”:
“When He give me that look”:
“Then the panties comin off off”:
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At the end of the day, most people are probably going to be Team Old “Old Spice Guy”/Isaiah Mustafa FOR LIFE.
But!
Let’s be totally honest. We can’t deny that several (SERIOUSLY!) of “New Spice Guy”/Fabio’s YouTube pitches and rebuttals are brilliant as hell!
So.
Giving up some love to Fabio, who’s been genuinely charming thus far, and is being a great sport about coyly poking fun of himself, haha.
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For days now, The Old Spice Guy and Fabio have been locked in an epic battle for the title of Old Spice spokes person. Each responding to questions from twitter, facebook, and youtube to try and sway the minds of sceptic voters.
Can seasoned romance cover model veteran Fabio win against the younger incumbent?
We shall see.
9 notes (via nostalgia-nyc)